Color Endure Shampoo

Designed for: long lasting color

Benefits:
Step 1 in the 3-step regimen

This color-maintenance shampoo gently cleanses while protecting the vibrancy and longevity of color treated hair without disturbing color molecules.

Hair color lasts longer; hair is softer, more manageable and stronger.

Color Endure Conditioner

Designed for: long lasting color

Benefits:
Step 2 in the 3-step regimen

This color-preserving conditioner protects the vibrancy of color-treated hair with Joico's exclusive Multi-Spectrum Defense Complex.

Hair color lasts longer; hair is softer, more manageable and stronger.

Color Endure Leave-In Protectant

Designed for: long lasting color

Benefits:
Final step in the 3-step regimen.

This leave-in color protectant spray promotes long lasting color, preventing color loss and tonal change.

Hair color lasts longer; hair is softer, more manageable and stronger.